PRE-LIGHTENING HAIR & VIRGIN SNOW: WHAT YOU NEED TO KNOW!
Whether you're an old pro or a first time dyer, sometimes, you just need a bit of guidance. So whether you've got a query about toning or bleaching, here's a round-up of the most commonly asked questions about the pre-lightening process, all in one handy place!
DO I NEED TO PRE-LIGHTEN MY HAIR BEFORE COLOURING? DO I NEED TO PRE-LIGHTEN EVERY TIME I DYE?
It isn't necessary to pre-lighten your hair, however it's the best way to ensure you get the best and brightest result and the closest match to the colour swatches of your chosen colour. Unlike Manic Panic, bleach is permanent so it's only necessary to lighten re-growth (The roots of your hair), as repeated 'whole head' bleaching can cause severe damage and breakage.
If you'd rather not reach for the bleach, then there are plenty of Manic Panic shades that complement darker hair and still provide a vivid result.
CAN I BLEACH MY HAIR IF I'VE DYED IT BLACK?
It's not recommended to use bleach on hair that's been previously dyed using a permanent black dye. Lightening permanently coloured black hair can be highly damaging to your hair and cause severe breakage, damage and even significant hair loss. Do not attempt to do this without first consulting a professional hair stylist who can evaluate the condition of your hair and provide advice on the process.
If you're looking to add some dimension to your dyed black hair, some of the darker Manic Panic shades can create great highlights and compliment your hair colour! For example, Vampire Red will add rich, cherry red tones to dark locks and can actually condition and hydrate the hair without causing further damage.
For naturally black 'virgin' hair we recommend using Manic Panic Flashlightning Bleach Kit Volume 40 to lighten the tone. As before, please consult a professional stylist for advice prior to pre-lightening your hair.
I'VE NEVER USED A PRE-LIGHTENER BEFORE, SHOULD I VISIT A PROFESSIONAL STYLIST?
It's recommended that you seek advice from a professional hair stylist prior to using a pre-lightener for the first time to be guided through the process.
I'M PREGNANT, CAN I BLEACH MY HAIR?
It's recommended that expectant mothers avoid harsh chemical containing products such as bleach. However, some salons do offer this service, at the discretion of their stylists. It's best to check with your regular salon to see what their policies are before booking an appointment to avoid disappointment.
Firstly, it's important to understand that Virgin Snow is a TONER not a DYE. Toners are used to counteract unwanted tones and leave you with a cleaner, purer looking colour. They do not contain any dye, as they work by cancelling out colours that are their opposites on the colour wheel. This means that the colour you see in the tub isn't going to be the colour you end up with! The violet based pigment neutralises brassy tones, leaving you with platinum or white hair, making it perfect for anyone looking to eliminate those dreaded orangey patches.
WHY DO I NEED TO USE TONER?
Toner is especially useful if you've lightened your hair, even if you plan on using a vibrant colour over the top. The lightening process removes the darker pigments first, which can result in brassiness or an uneven tone. These brassy pigments can be particularly difficult to remove from hair that was initially a darker shade, so it's recommended that you follow up any bleaching treatments with a dose of Virgin Snow!
It's recommended that you leave Virgin Snow to develop for several hours, as the longer it has to process, the more colour will be neutralised. If you're pressed for time, use a hairdryer to significantly speed up the process. As some hair types can be especially resistant, if you don't get the shade you desire from a single application, simply repeat the process.