PETA Registered Brand
PETA Registered Brand
This brand has pledged to be part of PETA’s Beauty Without Bunnies program which means they do not conduct or instruct other companies to conduct animal testing on their products at any stage of the manufacturing process.
Hair Conditioning Formula
Hair Conditioning Formula
This dye is designed to not only keep hair looking colourful and vibrant, but to also keep hair in top condition. This hair dye formulation has conditioning qualities that keeps hair feeling nourished, luscious, and looking its best.
Easy To Use
Easy To Use
This hair dye has a neat container that makes it easy to apply meaning no mess! It can also be resealed so that you can save some hair dye to top up your colour later.
Vegan Friendly Hair Dye
Vegan Friendly Hair Dye
With a formulation made using ingredients that are 100% free from animal-containing materials, this dye is completely Vegan Friendly! 


SKU 120052
Brand La Riche Directions
Colour Orange
Hair Product Semi Permanent Hair Dye
Pack Size Four Pack
Duration 2-6 weeks
Volume 4 x 88ml
Care Instructions Follow Included Instructions and view our Blue Banana Hair Dye Guides.
Free from Ammonia, Animal Products, Cruelty, PPD, Peroxide


La Riche Directions Tangerine Hair Dye is available as a multipack which means you get 4 tubs of bright orange hair dye to experiment with. Whether this is your favourite colour and you want to keep your hair looking fresh or you have long locks to cover, you can enjoy the conditioning qualities of the La Riche hair dye formula alongside a vegan-friendly and cruelty-free label.

How do you use La Riche Tangerine hair dye?

Apply your La Riche Tangerine hair dye evenly to towel-dried hair. Make sure to use gloves when handling hair dye to prevent staining. Allow your orange hair dye to process for 15-30 minutes before thoroughly rinsing your hair to complete your Directions Tangerine hair colour.

For more information about dyeing your hair at home visit Blue Banana Hair Dye Guides. Always make sure to read the instructions before dyeing your hair and perform a patch test to check for allergies.

Directions Tangerine On Brown Hair

Directions Tangerine on dark brown hair is unlikely to give an orange colour as this is a light shade of hair dye. For vibrant results, apply La Riche Directions Tangerine hair dye to bleached blonde or platinum hair. This orange hair dye may give a slight tint to light brown or blonde hair. To check the results on your hair colour, make sure to perform a strand test.

Please Note: Hair dye results may vary depending on your hair type, base colour and hair porosity; the image of the hair dye is a representation of the finished colour and is not a guaranteed result. This dye is not suitable for use on hair with more than 10% grey coverage.

Need help?

If you’re in need of additional assistance, our Customer Services Team can help deal with any urgent queries or changes to orders. Our Customer Services team is available Monday to Friday (8:30am to 4:30pm GMT). You can call us between the hours above on:  01579341907

If you are trying to reach us outside of these hours, please use our Contact Us Form to leave us a message. Our agents aim to respond to all queries within 1 working day.

FAQs & Useful Links

If your query isn’t an emergency but you would like some additional info, please take a look through some of our FAQs before submitting your ticket. You’ll find a range of different information and it will help us deal with our waiting customers even faster: