PETA Registered Brand
PETA Registered Brand
This brand has pledged to be part of PETA’s Beauty Without Bunnies program which means they do not conduct or instruct other companies to conduct animal testing on their products at any stage of the manufacturing process.
Hair Conditioning Formula
Hair Conditioning Formula
This dye is designed to not only keep hair looking colourful and vibrant, but to also keep hair in top condition. This hair dye formulation has conditioning qualities that keeps hair feeling nourished, luscious, and looking its best.
Easy To Use
Easy To Use
This hair dye has a neat container that makes it easy to apply meaning no mess! It can also be resealed so that you can save some hair dye to top up your colour later.
Vegan Friendly Hair Dye
Vegan Friendly Hair Dye
With a formulation made using ingredients that are 100% free from animal-containing materials, this dye is completely Vegan Friendly! 


SKU 28190
Brand La Riche Directions
Colour Orange
Hair Product Semi Permanent Hair Dye
Pack Size Single Pack
Duration 2-6 weeks
Volume 88ml
Care Instructions Follow Included Instructions and view our Blue Banana Hair Dye Guides.
Free from Ammonia, Animal Products, Cruelty, PPD, Peroxide


La Riche Directions Tangerine hair dye is a bright orange hair dye that is sure to make you stand out from the crowd. This vibrant orange hair dye shade is perfect for creating alternative hairstyles. Just like all La Riche Directions hair dye, tangerine is vegan-friendly and cruelty-free. The conditioning formula will help your hair to stay feeling fresh and healthy.

How do you use La Riche Tangerine hair dye?

Before you begin, make sure to read the instructions with this hair dye and perform a patch test. To use La Riche Tangerine orange hair dye, simply apply to towel-dried hair making sure to get even coverage (using a tint brush or comb can help with this). Next, allow your hair dye to process for 15-30 minutes before thoroughly rinsing your hair to complete your new orange hairstyle.

Whenever you handle hair dye it is important to wear protective gloves to prevent staining. For more information about dyeing your hair at home visit Blue Banana Hair Dye Guides.

Directions Tangerine On Brown Hair

Directions Tangerine may not be visible on dark hair but on blonde or light brown hair, tangerine hair dye may give a subtle tint. For best results, apply this bright orange hair dye to pre-lightened bleached hair. To check how La Riche Tangerine will look on your hair colour, why not perform a strand test?

Please Note: Hair dye results may vary depending on your hair type, base colour and hair porosity; the image of the hair dye is a representation of the finished colour and is not a guaranteed result. This dye is not suitable for use on hair with more than 10% grey coverage.

Need help?

Need Help With Your Order?

If you’re in need of additional assistance, our Customer Services Team can help deal with any urgent queries or changes to orders. Our Customer Services team is available Monday to Friday (8:30am to 4:30pm GMT). You can call us between the hours above on:  01579341907

If you are trying to reach us outside of these hours, please use our Contact Us Form to leave us a message. Our agents aim to respond to all queries within 1 working day.

FAQs & Useful Links

If your query isn’t an emergency but you would like some additional info, please take a look through some of our FAQs before submitting your ticket. You’ll find a range of different information and it will help us deal with our waiting customers even faster: