PETA Registered Brand
PETA Registered Brand
This brand has pledged to be part of PETA’s Beauty Without Bunnies program which means they do not conduct or instruct other companies to conduct animal testing on their products at any stage of the manufacturing process.
Hair Conditioning Formula
Hair Conditioning Formula
This dye is designed to not only keep hair looking colourful and vibrant, but to also keep hair in top condition. This hair dye formulation has conditioning qualities that keeps hair feeling nourished, luscious, and looking its best.
FREE Tint Brush
FREE Tint Brush
We'll throw in a FREE tint brush with every purchase of this hair dye multipack, so you can start applying your brand new colour with ease!
Easy To Use
Easy To Use
This hair dye has a neat container that makes it easy to apply meaning no mess! It can also be resealed so that you can save some hair dye to top up your colour later.
Vegan Friendly Hair Dye
Vegan Friendly Hair Dye
With a formulation made using ingredients that are 100% free from animal-containing materials, this dye is completely Vegan Friendly! 


SKU 118934
Brand La Riche Directions
Colour Green
Hair Product Semi Permanent Hair Dye
Pack Size Four Pack
Duration 2-6 weeks
Volume 4 x 88ml
Care Instructions Follow Included Instructions and view our Blue Banana Hair Dye Guides.
Free from Ammonia, Animal Products, Cruelty, PPD, Peroxide


La Riche Directions Alpine Green Hair Dye is a rich shade of forest green. This stunning alternative hair dye is now available in a multipack so you can make sure to have enough left over to top up your colour or cover your long hair. The La Riche hair dye range includes a vast collection of vibrant colours that are all made using the vegan-friendly cruelty-free formula that is designed to condition while it colours.

How do you use La Riche Alpine Green hair dye?

La Riche Alpine Green hair dye is designed to be used on towel-dried hair. Make sure to put on protective gloves then apply your Alpine Green hair dye using a tint brush or comb to help evenly spread the dye. Next, leave the hair dye to process for 15-30 minutes before rinsing your hair with water to complete your green hairstyle.

Every time you dye your hair it is important to read the instructions that come with your product and always perform a patch test. For more tips and tricks about dyeing your hair visit Blue Banana Hair Dye Guides.

Directions Alpine Green On Brown Hair

Directions Alpine Green is one of the darker shades in the La Riche range. This means that applying Directions Alpine Green on dark hair may give a subtle tint, especially on light brown hair but for vibrant green results, it is best to apply to lighter colours such as blonde. To check how Directions Alpine Green will look with your hair colour, why not perform a strand test?

Please Note: Hair dye results may vary depending on your hair type, base colour and hair porosity; the image of the hair dye is a representation of the finished colour and is not a guaranteed result. This dye is not suitable for use on hair with more than 10% grey coverage.

Need help?

Need Help With Your Order?

If you’re in need of additional assistance, our Customer Services Team can help deal with any urgent queries or changes to orders. Our Customer Services team is available Monday to Friday (8:30am to 4:30pm GMT). You can call us between the hours above on:  01579341907

If you are trying to reach us outside of these hours, please use our Contact Us Form to leave us a message. Our agents aim to respond to all queries within 1 working day.

FAQs & Useful Links

If your query isn’t an emergency but you would like some additional info, please take a look through some of our FAQs before submitting your ticket. You’ll find a range of different information and it will help us deal with our waiting customers even faster: