Brand Name: Iron Fist
Established: 2001 – Present Day
Speciality: Alternative Clothing and Shoes
Product Lines: Heels, T Shirts, Hoodies, Flats, Accessories
Fashion Styles: Alternative, Emo, Punk, Rock
About Iron Fist Clothing:
The Iron Fist clothing brand is one of the finest on the alternative fashion scene, producing unique and fresh apparel for both men and women. Set up in 2001 by two friends with a dream, they have gone from selling out of a car boot to a mega-brand that is recognised all over the world. The two founders, Mike and Travis, were originally from South Africa but began the company in San Diego, California after deciding that they couldn’t find any clothes that they wanted. Everything was too boring and too plain – they wanted what they wore to reflect their love of life and action. Surfing, skating, music and street culture are all important to them and there can be no doubt that Iron Fist clothing reflects this.
Since Iron Fist women’s wear hit the scene, it’s been a favourite of those who love alternative fashion. Iron Fist was initially created as a men’s fashion label but they successfully expanded into women’s fashion, creating a distinctive brand that has all their style and attitude but aimed at young and sophisticated women. Their range of men’s t shirts have become even more extreme and eye catching as time has gone on, with each new season bringing us more and more amazing Iron Fist clothing. Their style of menswear takes inspiration from a lot of sources, including horror, cult movies, tattoo design and whatever their crazy designers come up with next. One thing’s for certain, if you’re sporting an alternative t shirt from Iron Fist, you’re going to get noticed wearing their impressive menswear.
One of the best things about Iron Fist clothing is the sheer variety on offer. Men, women and kids are all catered for, while they produce clothes for every part of the body to ensure you’re fully covered. Whenever you wear Iron Fist clothes, you won’t be pigeon-holed into a particular scene because the founders have worked hard to make sure this isn’t the case. Each item of apparel is unique, raw and impulsive so that people will be focused on what you’re wearing, not what scene you’re a part of. There are always some fresh designs on Iron Fist clothing with some of the best being:
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Here I Lie
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Digi Skull
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Muerte
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Oh No
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Santeria
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Wolfbeater
It’s not hard to see why Iron Fist clothing has taken off since first being sold in the boot of Travis’ car – they produce clothes and Iron Fist shoes like no one else can. Their apparel is now distributed all around the world, from the UK and Europe to Canada, the US and the Middle East. Couple this with their flagship stores in Durban and Johannesburg and you can see how far this brand has come. All of the designs on their t shirts, hoodies and shoes are designed by the best underground street artists to ensure the prints always remain fresh and relevant. Because Iron Fist clothing is ‘Made with love for a heartless world!’ you can be guaranteed to find something you love.
