Brand Name: Iron Fist
Established: 2001 – Present Day
Speciality: Alternative Clothing and Shoes
Product Lines: Heels, T Shirts, Hoodies, Flats, Accessories
Fashion Styles: Alternative, Emo, Punk, Rock
About Iron Fist:
The Iron Fist brand is one of the most recognisable alternative companies around the world, with colourful, wild prints featuring on all of their clothing and Iron Fist shoes. Only a decade old, they have gone from a mere dream to a worldwide brand in only a decade and in this time they have achieved phenomenal success. Originally started in San Diego, California in 2001 with only a dream and an idea between friends, they now produce some of the finest clothing, high heels and other footwear on the alternative scene. Mike and Travis, originally from South Africa, were sick of the boring, average clothes that were being produced and decided to do something about it. Iron Fist was born.
The clothes that Iron Fist produce take inspiration from their creator’s backgrounds. Skating, music, art, surfing and general street culture have all played a part in the lives of Mike and Travis and they wanted to reflect this. However, they also didn’t want to be pigeon-holed as an alternative brand for the street community – this is why their clothing is so varied and unique. After starting out with a few products being sold from the back of Travis’ car, Iron Fist now have a whole range for both men and women which includes:
While the most popular Iron Fist range is undoubtedly their shoes, mainly for women, their whole clothing collection has risen to heights that no one expected. Every Iron Fist review that you read has nothing but good things to say about this brand and it truly comes as no surprise. With flagship stores in Johannesburg and Durban and distributors in the UK, Europe, Australia, Canada, USA and the Middle East they are now truly a global brand. While they may not be to everyone’s taste, it is hard to deny that the apparel they produce is unique, top quality and certainly stands out from the mainstream. Mike and Travis can be happy in the knowledge that they have achieved their dream of creating clothing with the energy of their youthful rebellious years. And as Iron Fist say themselves, it’s all ‘Made with love for a heartless world!’